We are excited to announce that we have completed the construction of one of the biggest billboards in the Philippines located at EDSA corner Quezon Avenue, Quezon City.The first brand to be advertised is – SAN MIG LIGHT.
TheSAN MIG LIGHT BILLBOARD AT NAPOLCOM BUILDING towers over the EDSA Skyline. The gigantic billboard has a total area of approximately 18,800 sq. ft. It is massive at 188 – feet high and 100 – feet wide. With its size and stunning graphics, the SAN MIG LIGHT BILLBOARD will surely build excitement and capture the attention of its target markets.
NO METAL HALIDES WERE USED TO LIGHT THE BILLBOARD
Yes, you got that right. No metal halides were used to light this billboard because of its huge size. Instead, Luneta Advertising used 24 units of LED Projection Lights. The combined 1,000 and 1,200 LED watts were projected from a site beside the NAPOLCOM Building. The LED lights are sourced from Europe, and are more lightweight and cost efficient than the traditional metal halides.
Because there are no metal halides brackets, theSAN MIG LIGHT BILLBOARD has a cleaner look. By using LED Projection Lights theSAN MIG LIGHT BILLBOARD is evenly- and well- lit making it stand out from the other nearby billboards.